Design Problem / Challenge
Kaiser’s leadership needed a more efficient, scalable way to evaluate and manage team performance.
Concept Solution & Approach
Create a private professional practice evaluation system that gives upper management a clear, high-level view of physician performance.
Key Contributions
Visual design direction, UI design.
Process
Competitive analysis, Mood boards, UI exploration.
Tools
Figma, Adobe Creative Suite.
Client
Kaiser Permanente — a U.S.-based integrated managed care consortium founded in 1945 and headquartered in Oakland, California.
Agency
NDA.
Industry
Healthcare.