Client - Artistry is a brand of skin care and color cosmetics, manufactured by Access Business Group and marketed by Amway in 108 countries and territories worldwide, including Korea, Japan, Italy, China, Canada, Finland, South Africa, Germany, Norway, etc. Access, Quixtar, and Amway are part of the Alticor group of companies.
Design Brief - Create a high level visual & motion design exploration to build brand trust and help set the foundation for future design efforts of both Artistry product experiences.
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Role - Visual design direction, UI & motion
Process - Competitive analysis, mood boards
Tools - Adobe CS
Process - Competitive analysis, mood boards
Tools - Adobe CS
Agency - Razorfish
Industry - Beauty
Industry - Beauty